Our Practice in Ludington

Megan joined the staff at West Shore Eye Care as a receptionist in September 2014. Megan will answer your calls, schedule your appointments, and answer any questions you may have about our office, particularly your billing questions. She has been in the eye care industry since August 2013, and in August 2016, Megan took over our medical billing services.

Megan brings her caring, dedicated, and creative personality to help our patients. She takes the time to sit down with patients to help them sign up for care credit or give them advice about potential new insurance they might want to sign up for. Megan is the bridge between our patients and their insurance company and serves as a resource for our patients.

When not helping patients at work, Megan enjoys spending time with her son, camping, scrapbooking, and going for walks and bike rides.

Rachel joined our staff in 2015. Before her employment at West Shore Eye Care, Rachel spent over 4 years as an optical receptionist providing exceptional customer service. She began her career as an optician in 2013, and in June 2018, Rachel became an ABO-certified optician. Rachel is exceptional at assisting patients with eyeglass repairs, finding the right pair, and dispensing new eyewear.

Rachel brings her positive, outgoing, bubbly personality to put a smile on people’s faces every time they visit our clinic. When not at work, Rachel enjoys singing, dancing, cooking, and cutting and styling hair. 

Amity has over 10 years of experience in the eye industry. She joined our team in 2022 as a paraoptometric technician with her COA. Her professional and upbeat demeanor is a great addition to the office. Amity grew up in the UP and moved south to attend Ferris State University where she graduated with honors in 1996 with a degree in Health Information Technology.

Amity loves to be outside, where she enjoys the beach, walks, camping, and more, no matter the season. She loves animals and has a “hobby” farm with cows, goats, chickens, barn cats, and 2 dogs. Amity’s 2 adult children graduated from MCC Schools, where she still plays an active role with costume assistance in the Drama Department. She’s also a grandmother—and loves every minute of it.

Eva joined our team as a paraoptometric technician in 2016 and has her CPO. In addition to her duties as a technician, Eva is our marketing and technology “go-to” person!

She keeps us in the know on Facebook and Instagram and organizes our community service projects. She earned her Bachelor of Science from Western Michigan University in Biomedical Sciences with a dual minor in Chemistry and Psychology. Eva has also earned her Commission on Paraoptometric Certification from the American Optometric Association.

When not at work, Eva enjoys spending time outdoors and on the beach, getting some reading in when she can.

Janet joined our staff as an optometric technician in June 2017 and has recently enjoyed her new role at the front desk. She was born in Fort Knox, Kentucky, where her father was in the Army. She graduated from Mason County Central in 1986 and attended West Shore Community College. She has worked as a CNA at Oakview Medical Care Facility and Riemer Eye Center for 15 years, where she obtained her COA (Certified Ophthalmic Assistant). Janet is also a certified ophthalmic assistant.

Janet values her day-to-day interactions with patients and the rest of the team at West Shore Eye Care. Janet loves to garden, camp, kayak, knit, and crochet, and her favorite way to spend her time is with her grandchildren.

Eryn joined the West Shore Eye Care team in the Spring of 2021 as an optician and later as a technician. She has worked in the medical field since 2017 after earning her Bachelor of Science in Nursing from Ferris State University. In 2022, Eryn earned her Ocular Hygienist degree from the Canadian Dry Eye Summit.

Eryn has been involved in healthcare for about 10 years, with experience in the hospital setting, at-home care, physical therapy, acute rehab facilities, psychiatric care, and of course, optometry. Eryn also has a keen interest in holistic medicine, particularly when it comes to dry eye care for her patients! Creating personal relationships with patients and committing to achieving positive outcomes for their health is a fulfilling aspect of her job that she values.

When Eryn isn’t at work, she enjoys riding dirt bikes, boating, and home construction projects.

Elisabet has been in the optical industry for over 30 years and has been with the West Shore Eye Care team since 1994. She attended Ferris State University, where she graduated in 1987 with an AAS Opticianry degree and secured her Bachelor’s Degree in Marketing/Management in 1989 from the same university. Elisabet is an ABO Certified Optician and enjoys helping people find their vision solutions.

Elisabet enjoys spending time with her friends and family when she’s not working. One may also find her in Hart at the Pink Elephant Diner, which she owns and operates.

Rachel joined the staff at West Shore Eye Care in May 2018. She began her ophthalmic journey in September 2011, where she learned a wealth of ophthalmic information and skills. In addition to doing exam pre-testing and scribing, Rachel enjoys doing special testing such as visual fields, retinal photos, and macular scans.

Rachel attended West Shore Community College in 2011 to become a certified nurse assistant, then became a certified scribe in 2016, and graduated from the Canadian Association of Optometrists in 2022 with her ocular hygienist certification. Rachel brings her honest, reliable, ambitious personality to improve the lives of people in her community as well as her patients.

Rachel lives south of Ludington with her husband and 2 younger children, as her older daughter is a recent MSU graduate. In her spare time, she enjoys attending sporting events for her husband and son, repurposing furniture, and spending time with friends and family.

Stacy is an ABO Certified Optician with over 25 years of excellent training in optical service, sales, and repairs. She was born and raised in Ludington and graduated from Ludington School in 1985. Stacy resides in Scottville with her husband in the home where they raised their 4 children. She is a grateful member of the Our Savior Lutheran Church.

She enjoys going to the beach, yoga, baking, crafting, and spending time with family and friends. Stacy is excited to be a part of the West Shore Eye Care team as she continues her optical journey to help people achieve their vision goals.

Lucinda brings over 20 years of experience in the eye care industry to West Shore Eye Care and is COA certified. She is knowledgeable as an ophthalmic technician and optician. 

Lucinda lives in Ludington, where she was raised. She enjoys spending time with her family, especially her grandchildren. In the summertime, her activities include boating and being on the beach. Lucinda shows her creative side with her crafting passion. 

Tina joined our team in the fall of 2020, bringing her 17 years of hands-on experience in the eye care industry to West Shore Eye Care. This experience includes front desk, billing, optical, data entry, and accounts receivable. She finds fulfillment in the day-to-day interactions with patients and helping them find their vision care solutions.

Tina has lived in Pentwater for most of her life. She has 2 daughters, 1 son, and 6 grandchildren. When not at work, Tina enjoys the outdoors—she loves getting her family together and riding around on their old Jeeps on the back roads. She also has a Harley that she loves to ride when not Jeeping with her family.

Monica is our dependable and organized customer service specialist! She achieved her Bachelor of Science and B2B Marketing Certificates from Ferris University. Monica has been in the customer service industry for 13 years, and her cheerful greeting and friendly smile always make our visitors feel right at home here at West Shore Eye Care.

Monica values the professional development opportunities she has access to and enjoys being able to use the skills she’s most confident and proficient in at West Shore Eye Care.

Monica is familiar to many Ludington residents as she was born and raised here. When not at work, she is an avid outdoor enthusiast, whether fishing or hunting out on Lake Michigan, or scouring the beaches for Petoskey stones and beach glass. Once the colder months roll in, you can find Monica preparing for ice fishing season with her Corgi named Arrow.

Caitlin is an optician at West Shore Eye Care, and has a passion for helping her patients achieve optimal eye health. She graduated from Liberty University in 2010 with a Bachelor of Science in Biochemistry and was an active member of the Pre-Med Society. Caitlin’s interest in the field led her to pursue a Master’s Degree in Biophysics from the University of Virginia, where she focused on the production and study of hyaluron, a substance that forms the vitreous humor of the eye.

Caitlin has a particular interest in the optical side of optometry and loves working closely with her patients to help ensure they receive the personalized care they deserve. Outside of work, Caitlin enjoys spending time in her large organic garden, where she grows food for her family and puts up preserves for the winter months. She also loves freeze-drying and canning and is always looking for new ways to preserve her bountiful harvest. With her breadth of knowledge and nerdy personality, Caitlin is the perfect addition to our team

Meet Ashley, our receptionist here at West Shore Eye Care. Our patients love her support and the effort she puts into getting to know everyone who walks through our doors. She is recognized for her caring, humorous, and extroverted personality, which has made her a cornerstone of the eye care experience at West Shore.

Ashley embraces the beauty of the great outdoors when she is not at work. Whether she’s hunting in the dense woodlands, fishing in the tranquil lakes, setting up camp under the star-filled sky, or engaging in a lively game of golf or softball, she enjoys something outside.

Her vibrant spirit and love for her job and the outdoors are truly infectious. So, the next time you’re at West Shore Eye Care, look out for Ashley—her warm and friendly demeanor is sure to make your day brighter!

Nicole is one of our dedicated optometric technicians and truly goes above and beyond for our patients.

She completed Leadership Training from a previous employer and also graduated from West Shore Community College in 2022 with a degree in Associative General Studies, which shows her dedication to our patients and team, exemplifying her commitment to personal growth and professional development.

Nicole strongly believes in the importance of preventive medicine, especially when it comes to eye care. She always emphasizes the significance of screenings and early detection to help protect and preserve our patient’s vision.

When Nicole’s not in our office, she’s out enjoying the great outdoors with her boys. They love hiking, camping, and boating together. They make the most of their time by visiting the Cartier walking loop, state park, and disc golf courses. She’s also taught herself knitting and loves trying new crafts, like making jewelry.

We’re excited to continue supporting her growth and success at West Shore Eye Care.

Graduated with Associate of Arts Degree in 2021 from West Shore Community college.

I would describe myself as a supportive and encouraging person. I am humble and welcoming to others. Being empathetic is a strong suit of mine. I lean towards being introverted but can also strike up a conversation with just about anybody.

I love helping others and interacting with people on a daily basis. One positive conversation could change someone’s entire day for the better!

I enjoy reading, beach glass hunting, sewing, going to the beach, and spending time with my husband and dog. I am always up to trying new things and going on adventures.